As you can understand by the name, digital marketing is one of the most popular courses and is becoming more popular in this digital world. It is one of the most prominent fields within organizations as it transitions its various business models to the online mode. It is present in different course levels, i.e., bachelor’s and master’s, and the best thing about the program is that you can find various diploma and certificate courses in this field.
Besides, there are various online websites that launch course on digital marketing topics, you can take your degree from there too. There are many people who don’t want to take the traditional subjects of the society that most of the students want to take, and they aspire to do something different. Also, there are some people who aren’t job-oriented rather they desire to do entrepreneurship. For both these types, pursuing digital marketing is the best option. Here you’ll get a fair knowledge about the digital marketing courses.
Importance of Digital Marketing Courses after 12th
Digital marketing has great importance among all the courses that students pursue after their 12th grade for their career. Choosing digital marketing will indeed gift you with a remarkable career, where you can not only earn more but can cater to a greater mass. By pursuing the digital marketing courses after the 12th, any organization or a particular business can promote their respective brands online.
And as mentioned earlier, this course is one of the best choices for students wanting to do entrepreneurship in the future. It indeed makes the students capable of promoting their business online mode and establishing a market presence digitally. As it trains candidates to promote their things online, it is much more popular in the fields of content creation, advertising, management, and even analytics.
Digital Marketing Courses Eligibility
There are many individuals who aspire to take up the digital marketing course and look forward to establishing themselves in the digital marketing industry. However, before taking up the course, there are certain eligibility criteria that candidates need to satisfy. Here are they –
Certificate Courses in Digital Marketing – To pursue certificate courses after digital marketing, candidates need just need to come through their 10+2 levels successfully. Also, a working experience in the digital marketing field will be appreciated in some cases.
Diploma Courses in Digital Marketing – To go for diploma courses in digital marketing, candidates need to complete their bachelor’s level in a relevant stream, successfully. These courses generally range from 1 to 2 years, with an average fee of INR 1.5 to INR 4.5 lakhs per annum.
Bachelor’s courses in Digital Marketing – Digital marketing is available in different specializations at the bachelor’s level. On average, for every program, candidates need to come through their 10th and 12th standards with a minimum aggregate mark of 50%. These courses generally last for 3 years, with average fees of INR 1 to INR 4 lakhs per annum.
Masters courses in Digital Marketing – To get admission for master level programs in digital marketing, candidates need to complete their bachelor’s level in a relevant stream with at least 50% aggregate marks. These courses generally last for 2 years, with average fees of INR 2 to INR 5 lakhs per annum.
Online Digital Marketing Courses
As mentioned earlier, you can also look for online digital marketing courses. Securing a degree via online education will also enable you to become an efficient worker in this sector. Also, with this degree, you can sell online courses from your own website, after creating one. The eligibility for online digital marketing courses is that candidates need to complete their 10+2 levels with 50% aggregate marks and the average fees for the same remains between INR 1 to INR 5 lakhs.
Top Digital Marketing Courses
Some of the top digital marketing courses, which you can pursue right after your 12th standards are –
Diploma in Digital Marketing – A 4 to 11 months diploma degree in this field which is also equivalent to a postgraduate program. The colleges where you can find this course are – ICASR Gurgaon, NGASCE Mumbai, and ACHMCT Mumbai.
BBA in Digital Marketing – BBA in Digital marketing is a 3-year undergraduate program, where candidates are admitted based on both merit and their performance in the entrance exams. The top colleges for this course in India are – Christ University, AIMS Institute, NMIMS University, etc.
MBA in Digital Marketing – MBA in Digital Marketing is one of the most popular master’s degrees among all in this field. It lasts for 2 years and offers students the knowledge of using electronic media and promoting services, brands, and advertising items.